In my first post about the 90-Day Challenge, I forgot to mention that one of the things that made me want to give you motivation for blogging consistently for 90 days was Al Carlton's answers in this Bloggers Face-Off. I was stunned that someone who had only been blogging for 18 months could have 30,000 page views every day and more than 20,000 feed subscribers. Think about that: 20,000 subscribers. Unreal.
Then I read that he writes 10 to 15 posts a day, has 5 writers on staff and blogs 5 hours/day sometimes. That's the first time the light bulb really went on for me: unless your content is ground-breaking, miss-at-your-own-peril kind of stuff, you've got to be consistent. And even if your content is that vital, you'll still lose a ton of people if you don't blog regularly.
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If your blog is good and you're blogging consistently, you'll be successful.
That's it. Two conditions. If it sounds simplistic, it's because we don't think enough about that second part: blogging consistently. Most bloggers start off with a passion and excitement, only to have it wane within a few weeks or a few months.
Now that's not necessarily a bad thing. I'm a firm believer that you have to get out there and do something to find out if it's really something you like to do or something you're good at. You can't just read a book about it and know. So flaming out after trying something for just a little bit isn't necessarily a bad thing at all. I've started and abandoned too many projects to count, and I'm glad I did. It's only by trial and error that I've narrowed in on what I really want to do.
So this guarantee isn't for those of you who have found out that you don't really enjoy blogging. It's for those of you you who do enjoy it and are looking to take your blog to the next level.
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