Features Archive

Your Potential Means Nothing…and Everything

Easily half the people who contact me about selling their site don't yet have any meaningful traffic or revenue. They're very excited about the potential for the site, though, and are sure a buyer will be as well. Unfortunately, they're wrong. No serious buyer cares about your potential. Potential Means Nothing There are two important aspects of serious buyers that make them serious buyers. They've Seen (and Had) Lots of Great Ideas If someone's made it to the point of being a serious ... Keep reading »

How to Get Your Project Built

Over the past several years, I've regularly had people come to me with ideas or actual domain names that they want to build out into real businesses. I have two in my Inbox right now. So rather than continue to answer each one one-by-one, I thought it would be helpful to just go ahead and put it in an article. If you can already build you own site, this article isn't for ... Keep reading »

What Do You Do for Health Insurance?

Earlier this week, Scott Krager tweeted: Getting health insurance for a small company is nearly impossible. Having been on my own for over six years now, I've definitely had to deal with that. It's not something that I've ever seen anyone blog about, though, so I thought I'd weigh in with what's been working for me. Finding an Individual Plan I switched to an individual health insurance plan near the end of my COBRA eligibility period. Like any good Internet marketer, I ... Keep reading »

When Does Retargeting Become Stalking?

I'm a big fan of companies knowing general information about me so that I can see better ads as I browse the web. I'm going to see ads anyway, might as well be ones that are interesting. I'm also fine with retargeting, the strategy of serving me ads based on a site I've been to but chose to leave without making a purchase. Offline stores would love to be able to do that. However, let's imagine a scenario where an offline ... Keep reading »

Six Years Ago Today, I Came Home Without a Job

In 2005, I had the choice of having Valentine's dinner with my bosses and some Google folks out in Mountain View or having it with my wife. I had been thinking about leaving anyway, and that ended up being the push out of the nest I needed. I turned in my notice on January 31 and walked out of the office on February 14 as a man without a job. If you're trying to make money online, these are the two ... Keep reading »

Making Money with Price-Comparison Sites

This is the second in a series of articles on online business models written from the perspective of the person using it. In talking with at least a hundred successful online business owners the past few years, it has become apparent that there only a very few basic building blocks of an online business. As with DNA, though, there is an endless array of how those building ... Keep reading »

SEO is Overrated

I talk to a lot of people who see search engine traffic as a magic bullet for their business -- both online and offline. They think if they can just rank well in The Google, all their problems will be solved. (Most of the offline businesses seem to think that they're the only ones who have figured this ... Keep reading »

$1,000 a Day from AdSense

This is the first article in what I hope will be a series of articles on different online business models.  In talking with at least a hundred successful online business owners the past few years, it has become apparent that there only a very few basic building blocks of an online business.  As with DNA, though, there is an endless array of how those building blocks can be arranged.  So ... Keep reading »

Free Site Reviews and More at Affiliate Summit West

I want to send out a huge thanks to both Jeremy and Missy who got me into the sold out Affiliate Summit West.  (I decided to go at the last minute and had no idea that it could sell out.)  Jeremy makes sure that the perks of being an Elite Retreat alumni just keep coming. Let's Connect I would love to meet up with you ... Keep reading »

Create Your Own Opportunities

The difference between success and failure might very well be whether you're willing to get up and start creating your own opportunities. Bobbie Brown explains: I started working as a freelance makeup artist in 1980, and I worried that I didn't have enough money. My father told me I'd just have to figure out a way to make more money. So I started looking through the Yellow Pages and calling agencies, magazines, photographers - anyone I could offer my services to. ... Keep reading »