Traffic Generation Archive

The 3 Reasons Your Traffic Is Struggling

Somewhere along the way, most of us get to the point where our site just isn't having the success that we want it to have.  I've been there myself, and I talk to others all the time who are right in the middle of it. There are three big things that could be holding you back. Your Content is Forgettable Is your site unique and/or better than other sites in the same niche?  If not, you'll always be swimming upstream -- trying to ... Keep reading »

Using Press Releases to Promote a Website: A Case Study

Pat Lazure from WikiCity is a good friend of mine, and I have been helping him some along the way as this great idea has gone from concept to execution to success.  We talked recently about his first foray into using press releases, and I asked him if I could share it with you guys.  Here is his story. ------------------------------------------------- In an effort to promote the official launch of WikiCity, we decided to spend $680 that we really ... Keep reading »

A Different Perspective on Link Building

Last week, Rob Ousbey from distilled posted a really interesting perspective on link building on the SEOmoz blog.  It's very much worth a read if you haven't yet.

Internet Marketing at the Local Level

I was an Internet Marketing consultant for several years -- including 2.5 years full-time while my first website was still getting off the ground -- and I still do pro bono consulting from time to time just to meet new people and be exposed to new industries. Virtually all the sites I've worked with have been U.S. sites that marketed nationwide, but I've worked with a handful who were only interested in marketing locally.  Here's what I've learned with ... Keep reading »

The $X,000 Business Boost

Two and half years ago, I was stuck.  My business was doing alright, but I was really struggling to take it to the next level.  Then 15 minutes with Aaron Wall changed everything for good. For me it was Aaron; for you it might be someone else.  For all of us, though, there are times when we just need something to put our business on a brand new growth curve.  So what better gift could I give you than a ... Keep reading »

Justin Brooke Hits It Out Of The Park

The first two articles I've read from Justin Brooke are two of the best that I've ever read from anyone.  Check out his guest post about outsourcing your traffic generation and several specific ways to get traffic to your site that don't include Google.

Don’t Forget the Link

Back in January, Aaron wrote about the corrosive effect that Twitter is having on marketing online.  Because Twitter links are no-followed (and often TinyURLed), sites like Google never see the links that people tweet.  There's also a very temporal nature to Twitter that, as Aaron puts it, makes the content "here today, gone today."  Since then, he's even gone so far as to say that he's going to cut back on social networking because of negative effects like ... Keep reading »

Young & Ignorant, Get Some Perspective

If you're reading this, you're probably young and successful (or at least headed that way) and by means that would still largely be considered unconventional by most people.  (You can really make a living running websites all by yourself?  Shut up.) Because of that unconventional nature, most of us are sorely lacking in perspective.  If remember any history we learned in school, very little of it is business history or economic history -- and what is business or economic probably isn't ... Keep reading »

Competitive Intelligence Made Easy

I was talking with Aaron Wall last week, and he happened to ask if I had installed his SEO Toolbar.  I admitted I hadn't.  It wasn't because I didn't know about it -- if you're in this space at all, you saw everyone talking about it when it was released and it got phenomenal reviews.  It's just that I'm just not doing any heavy SEO lately, so I didn't think I needed it. Wow, was I wrong. I can't believe all ... Keep reading »

The Most Valuable Skill for Success Online

I'm frequently asked some form of this question: I want to make a living online, but I'm just starting out.  What's the number one skill I should develop? There are many skills that you can make a living online with -- there's no magic combination -- so I think I've answered most often that you should just try out several different things and see which you like and are the best at. However, I have realized that there is indeed one skill ... Keep reading »