myLot…We Only THOUGHT Spivot was Bad

Well not long after Spivot redoes their site to do a much better job of respecting the rights of bloggers, myLot comes along and shows us just how bad Spivot could have been.

Check out one of the latest posts from Emergiblog on myLot (nofollow applied to that link). Not only do you have a scary layout of giant ad/excerpt/giant ad/tags/giant ad, but the “view full article” link opens the post in a myLot frame, not in the full window.

We’ve been through all this before a decade ago when people thought it was a good idea to piggyback on other people’s content by framing it with their own. It didn’t work then, and it’s not going to work now.

Update (5:15 PM): If you search other blogs and find great reviews of myLot, take a second to hover over their link to the myLot website. Notice that ?ref=whatever in the URL? That’s their referrer ID. They’re getting paid to refer people, so be sure to take their recommendations with a giant grain of salt.