One of the most difficult parts of selling advertising on your site is actually figuring out what rate to charge. Here's a super easy way to get started, though. When you determine where you want your ad(s) to go, put an AdSense ad there. After a few days or a few weeks you'll have a firm idea of how much that ad is making you. Then, you can simply mark up your advertising over that rate. For example if ... Keep reading »
We'll get into all of these in much more detail over the next few months, but I wanted to go ahead and give you a quick run-down of the top 3 money-makers for your blog. Keep in mind, though, not to let monetization become your focus. Advertisers Dedicated advertisers are usually your best source of revenue. They pay a much better rate, they're a guaranteed revenue stream every month, and they tend to stick around. The only downside ... Keep reading »
On Monday, Shawn Collins gave some advice to someone just entering the Internet publishing world. One portion of that in particular stood out to me because it was something that was on my list to talk about: After you've posted five to ten times to your blog, check out the affiliate networks for some relevant offers to promote. Don't fixate on the EPCs - rather look for what is most relevant to you. Pick two to three merchants that ... Keep reading »