Posts Tagged Google

The bigger the universe of crappy, make-money-fast "gurus" gets, the more Aaron Wall (and now his wife Giovanna) stand out for preaching the right way to do things.  Giovanna's new post on Google AdWords Affiliate Marketing Strategies is the same gospel message -- create real value, and you don't have to worry about your business disappearing overnight  -- but centered specifically around The Great AdWords Affiliate Massacre of 2009.  Absolutely worth a read.

Back in January, Aaron wrote about the corrosive effect that Twitter is having on marketing online.  Because Twitter links are no-followed (and often TinyURLed), sites like Google never see the links that people tweet.  There's also a very temporal nature to Twitter that, as Aaron puts it, makes the content "here today, gone today."  Since then, he's even gone so far as to say that he's going to cut back on social networking because of negative effects like ... Keep reading »

Andrew points to a Wall Street Journal article today about how Google is looking into a number of ways to maintain profitability during tough economic times and speculates: As Google struggles to keep its earnings growing, another place the company will look is to squeeze its content partners. All it has to do is dial back the revenue share it provides to content publishers. That includes domain name owners. Since Google has essentially killed ... Keep reading »

If your site was deleted from the Google index would anyone other than you notice and care? That was a quote from Aaron in "How Does the Algorithm View Your Website?", and nothing has ever rang more true to me. See, I had a site in the same mold as so many others that I had had success with.  It was a very easy model for making great money: find a ... Keep reading »

It's live now: http://www.google.com/chrome/

People will always pay more if they're confident in what they're getting. That's true whether we're talking about advertisers or for the eventual acquirer of your site. Not only that, given the choice of two otherwise identical sites, they'll always choose the one with greater transparency. Because of that, there are two free services that I strongly recommend signing up for. Google Analytics I know some people who I highly respect recommend avoiding Google Analytics, but I just haven't ... Keep reading »

I'm seeing reports around the web now that YouTube is completely down for everyone, but I haven't seen any word as to what's up. Very strange for a major site to just go completely offline like that. Update: Do these strange server names have anything to do with it, or is it just that no one has ever noticed them before? This is the best thread I've found ... Keep reading »

Monday, Frank Schilling coined the term Ballmerfreude -- taking pleasure from Steve Ballmer's misfortune. I shared that post from within Google Reader, so it shows up on my sidebar now. Well, an unintended side-effect of that is that I'm now the only site that ranks for that term right now in both Google and MSN, while Frank is the only one who ranks for it in Ask. (Strangely, Yahoo still doesn't have any ... Keep reading »

Of course, that's not because I have budged from my PageRank of 4, but because ProBlogger.net, CopyBlogger, John Chow, and Blog Herald have all been chopped to a PR 4 -- apparently for selling links. Again, I'm not taking a stand on it one way or another, but if this doesn't convince you to stop selling text links, you must be earning a ton.

If you care about traffic from Google, it's time to stop selling text links. They have confirmed that publicly now. I realize this may be pure FUD on their part, and I realize that I'm totally drinking their Kool-Aid, but if the largest source of my traffic says that they'll penalize me for selling text links, then hey, I'm not going to sell text links. I'm going to find another ... Keep reading »