Sounds like a scam, doesn't it? Well this time it's not. $9.99 is what GoDaddy charges for a year of domain name registration, and extending your registration by an extra year can have significant impact on your rankings. Back at the beginning of 2005, Google fulfilled the requirements to become a domain registrar. They had no plans to sell domain names, though. Instead, they were very up front about that ... Keep reading »
Many of you may hear a buzz this weekend about Google's "PageRank update," so I wanted to clear up some misconceptions so that you don't lose focus on what's important. PageRank (or PR) is a measure of the link weight pointing to a page. The more links you get from pages that have more links to them, the higher your PageRank. PageRank is just one of more than 100 variables that determine where Google ranks a page in the search results. ... Keep reading »
If you're active on the web for very long, you will screw up. It's inevitable. How you handle it can make you or break you, though. To show you what I mean, let's look at three different examples: one from last year in which a company dealt swiftly and expertly with a problem of their own making and two from this year where just the opposite was the case. I think the end results will be more than enough to convince you to be very proactive the next time you screw up. Keep reading »
We all know that search engines can bring us free traffic, so last week we covered the basics of how to SEO a blog. That's where you should start if you haven't already. The next step, though, is to start ranking well for terms that you already rank for somewhere in the results. Pages in the top 3 results can get ten times as much traffic (or more) than ... Keep reading »
A month ago yesterday, I made a open attempt to start ranking for "Tattooed Mountain Women and Spoon Boxes of Daghestan" as part of an example of how important <title>s are. Well this morning I discovered that that was an even better idea than I thought it was. Not only am I now ranking fourth in Google (as of this writing), but 14 of the last 100 visitors to ... Keep reading »