How many sites can rank in Google's top 10 for the basics of being great? Trick question: it's 10, and one of them is Ask Shane.
You want do to be great, right? Well evidently Google thinks we're one of the best at covering the basics ;)
If you're active on the web for very long, you will screw up. It's inevitable. How you handle it can make you or break you, though.
To show you what I mean, let's look at three different examples: one from last year in which a company dealt swiftly and expertly with a problem of their own making and two from this year where just the opposite was the case. I think the end results will be more than enough to convince you to be very proactive the next time you screw up.
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We all know that search engines can bring us free traffic, so last week we covered the basics of how to SEO a blog. That's where you should start if you haven't already.
The next step, though, is to start ranking well for terms that you already rank for somewhere in the results. Pages in the top 3 results can get ten times as much traffic (or more) than ... Keep reading »
A month ago yesterday, I made a open attempt to start ranking for "Tattooed Mountain Women and Spoon Boxes of Daghestan" as part of an example of how important <title>s are. Well this morning I discovered that that was an even better idea than I thought it was.
Not only am I now ranking fourth in Google (as of this writing), but 14 of the last 100 visitors to ... Keep reading »