I've been through several phases in my business life, and nothing sums up where I am now like this paragraph from Seth Godin's latest post:
Great brands and projects are built on real value and a real advantage, but great marketers use this as a supporting column, not the entire foundation. Instead, they build a story on top of their head start. They focus on relationships and worldviews and interactions, and use the boost from their initial head start to ... Keep reading »
I've read several great things over the past 24 hours that, for me, all tied into the most important factor in making money online: just getting started.
In what may be the best thing I've ever read from QuadsZilla, he writes yesterday:
"How do I ride a bicycle?" That’s what I hear when people ask me how to make money on the web or to rank in Google. The best way to learn ... Keep reading »
I love Seth Godin. Fantastic stuff. However, his recommendation today that "[i]f you like what you're reading, click an ad to say thanks" -- while good-hearted -- is terribly misguided.
If every time you read a blog post or bit of online content you enjoyed you clicked on an ad to say thanks, the economics of the web would change immediately. You don't have to buy anything (though it's fine if you do). You just have to ... Keep reading »
