Online Reputation Management the Wrong Way
If someone writes something negative about you on Twitter (or anywhere else), how should you respond? Social Media Optimization gives a great illustration of how not to.
If someone writes something negative about you on Twitter (or anywhere else), how should you respond? Social Media Optimization gives a great illustration of how not to.
Back in January, Aaron wrote about the corrosive effect that Twitter is having on marketing online. Because Twitter links are no-followed (and often TinyURLed), sites like Google never see the links that people tweet. There's also a very temporal nature to Twitter that, as Aaron puts it, makes the content "here today, gone today." Since then, he's even gone so far as to say that he's going to cut back on social networking because of negative effects like ... Keep reading »